LIVING LABS seminar – discussion “Digital marketing in beef trade”
From October 5 to 6, the Farmers' Council (ZSA) organized a two-day LIVING LABS seminar - a discussion "Digital Marketing in Beef Trade". On the first day, the ZSA visited the farm "Ziķi" (Saldus county), then we went to the ZS "Brūzilas", where we got acquainted with the farm and its digital marketing in beef trade.
On the second day, the working group went to ZS “Birzītes-1” (Aizputes county), where we got acquainted with the farm work, cattle breeding and breeds. Next, we went to LPKS DURBES GRAUDS to discuss cooperation with cattle breeders. Subsequently, ZSA organized a seminar - a discussion, in which the ZSA board and participants discussed the CAP process, challenges for beef breeders, the implementation of the DESIRAS project and future scenarios. As part of the event, we also visited the farm SIA “BalticAgrar” and ZS Krastmaļi to discuss cooperation opportunities with cattle breeders. Finally, the participants visited the Bruzilas beef shop (Saldus).